Digital marketing
Google Ads Setup
Account and campaign structure, keyword strategy, ad creation, exclusions, settings and launch checks.
Discuss Google Ads Setup
What Google Ads Setup helps with
Prepare a search advertising account for a considered launch. Google Ads setup organises the account around your services, intended customers and landing pages. We define initial keywords, exclusions and campaign settings, then check the agreed conversion actions so the first campaign has a clear measurement plan.
What we can help you put in place
We confirm the deliverables in a written proposal before work begins. A scope for this service can cover:
- Initial account and campaign structure
- Keyword groups, exclusions and ad copy preparation
- Launch settings and agreed conversion checks
Important scope considerations
Setup is a one-off foundation. Advertising spend, ongoing optimisation and a new landing page are separate items unless bundled into your proposal.
What to bring to the first conversation
Share your offer, intended audience and the channels you already use. Existing campaign reports can add context, but we also need to understand how your team handles the enquiries or purchases those campaigns generate.
How we work with you
- Define the brief. We review your goals, current setup and the requirements specific to google ads setup.
- Agree the work. Your proposal sets out deliverables, responsibilities, dependencies and commercial terms before implementation or advisory work begins.
- Review the outcome. We walk through the agreed output, explain any limitations and confirm the next steps or ongoing ownership.
Common questions
What do you need before setting up Google Ads?
We need the offer, target area, available budget and destination pages, plus suitable account access. If the enquiry journey is incomplete, we address that before recommending a launch.
How is this service quoted?
We confirm a quote after reviewing the brief, existing systems and deliverables. Any third-party fees, recurring costs and tax treatment are set out in the proposal. A catalogue indication is not a final project quote.
Your next step
Talk through your google ads setup needs.
Tell us about your current setup and the outcome you want. StrandIT is based in Sydney NSW, Australia.